As the fastest growing food service segment, Fast Casual attracts a vast, growing demographic that expects higher quality than typical fast food chains. Media scrutiny and greater public awareness of food safety is on the rise, and a single incident of food-borne illness, poor quality, or an exposé of poor facility hygiene at a single franchise location could have a disastrous impact on an entire brand. Food quality and safety need to be strictly managed all the way from the supplier to the restaurant.